Make better decisions
about what to build.
Practical thinking on custom AI automation, commerce and product development. Clear starting points for founders and business teams.
01Product Development
The value of connecting the whole customer journey
What a six-month meal-planning and grocery-shopping build teaches us about developing around an everyday problem.
3 min read 02CommerceWhat a solo-founder brand needs from a custom storefront
Lessons from SHBT’s move from WordPress to a custom Medusa shopping website, with SEO included in the rebuild.
3 min read 03AI AutomationYour first AI project should start with a process, not a tool
How to choose a useful first automation project, estimate its value and keep your team in control.
4 min read 04AI Image GenerationMakeHeadshot: AI Headshot Generator for Professionals
How MakeHeadshot helps professionals create studio-quality headshots instantly using AI.
4 min read